2025 Canadian Word of the Year is "Maplewashing" After carefully reviewing the results of a national poll the Board of Directors of the Society for Canadian English has determined that this year's Canadian Word of the Year (CWOTY), the first of its kind, will be "maplewashing": the deceptive practice of...
2025 Canadian Word of the Year is "Maplewashing" After carefully reviewing the results of a national poll the Board of Directors of the Society for Canadian English has determined that this year's Canadian Word of the Year (CWOTY), the first of its kind, will be "maplewashing": the deceptive practice of making things look more Canadian than they actually are. In a close race, "maplewashing" beat the popular runner-up, "elbows up," 33.8% to 31.3%. The Society for Canadian English is a not-for-profit consortium including Editors Canada, the UBC Canadian Word Centre, and the Strathy Language Unit at Queen's University. In addition to choosing a CWOTY, their main ongoing project is the development of a new general dictionary: the Canadian English Dictionary. See the full media release: https://www.canadianenglishdictionary.ca/media/index.html #CWOTY